(Please enjoy this guest blog post from ANDREW T DRAUGHON) How pure is your beer? ???? Probably not a question you fret too much about, right? Chances are, when you’re at your favorite watering hole ordering a pint, you’re thinking about if you’re in the mood for something ‘malty’ or ‘hoppy,’ without a care in [...]
(Please enjoy this guest blog post from ANDREW T DRAUGHON) One of the world’s greatest copywriters – Gary Bencivenga – said that if you can improve yourself by just 1% per week, you’ll quickly become an expert in your field. And what better skill to master than the art of crafting an irresistible headline. Here’s [...]
(Please enjoy this guest blog post from ANDREW T DRAUGHON) Ever wonder if blogging is really worth your time? Here’s something to chew on… Marketing thought leader Seth Godin once said, “Content marketing is the only marketing left.” Godin’s been called the “godfather of modern marketing,” and for good reason too; he made the above statement in [...]
(Please enjoy this post from guest blogger and Copywriting expert Vitaly Grinblat) Copywriting is a big and broad topic. Many moving parts breathe life into a sales letter, video, email, or webinar. However there is one particular copywriting skill, which you absolutely need if you want to get good. And there’s a difference between writing [...]
Traffic and lead generation remain the prime objectives of online content marketing. There are a lot of leads that could arise from the content that you’ve posted through the virtual world. Leads can come in the following ways: Visitors to your blog or business site Leads coming from your social network fans and followers People [...]
A good online marketing content is a type of content which is powerful enough that it drives your target audience to take action such as visiting your site often or purchasing the products that you offer. If you plan to develop the most persuasive online marketing content, then you should consider increasing your knowledge about [...]
Running an online business requires you to determine the most effective approach when it comes to exposing it to your target audience and capturing their interest. Video content marketing is one of these approaches. What makes video content marketing so powerful and effective is that it works in enhancing the experience of your target visitors [...]
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